The 501

My coffee mug says “Let the adventure begin.” As my morning caffeine takes hold, so does that saying in all its profundity, although I’m never really ready to seize the day until I’ve downed some refills. Who comes up with the phrases that go on coffee mugs? To be good, the words must resonate and encapsulate universal truths so as to strike a chord with the buying public. Who, besides me,…